2025 FULL SEASON CASE STUDY

The fastest ticketing & digital experience implementation in NBA history

How the Minnesota Timberwolves replaced their entire fan-facing digital ecosystem in 88 days without disrupting a single fan.

Download the full case study

An NBA-first, executed in 88 days

A full platform delivered in weeks

Ticketing, identity, mobile app, access control, and enterprise tools replaced in a single offseason.

Zero downtime, zero confusion for fans

Fans updated their Wolves app and everything was ready. No re-onboarding, no third-party platforms.

Faster operations across every team

88 enterprise users trained and live in under one hour. Support needs were cut in half.

Modern fan experience from day one

Faster entry, instant transfers, seamless resale, and a unified Wolves-branded experience across app and web.

New revenue paths unlocked

More than 20% of fans browsed upgrades during games, unlocking a new behavior driven by in-app offers the team controls.

A direct relationship with every fan

Full ownership of fan data and accounts. No middleman between the Wolves and their fans.

Lightning-fast ingress. Zero issues. A quiet box office.

88 Days

from contract to opening nigh

69506

fans onboarded in 13 weeks

98%

reduction in Android app crashes

50%

reduction in fan support tickets

“To rip and replace a legacy system and execute flawlessly… incredible, really.”

Kelly Laferriere

Interim CEO 2025

“The fan experience is improved. It's faster, it's smooth, less troubleshooting.”

Eric Caulfield

Director of Ticketing

"The future of sports is only moving in one direction, and that's toward agentic AI. Jump is moving beyond insights to software that actually gets work done."

Marc Lore

Owner

Wolves fans got a faster, simpler way to connect with their team

Because the Timberwolves controlled the full experience, fans could buy, transfer, and enter Target Center without friction and the front office could see everything.

Fan Experience

20%

Fans browsed upgrades during games - a new digital habit driven by targeted messaging and in-app browsing

99%

of STMs added credit cards before first payment was processed

"I think the app and ticketing experience has been great! Really smooth and easy."

Minnesota Timberwolves Fan

"The Jump system is awesome compared to Ticketmaster (which was horrible)"